Thursday, January 21, 2010

Kiosk Update/Stats

This is a follow up to a previous post about our SecureGive Giving Kiosks. I've been getting a lot of questions about our giving kiosks. Questions like: Are you happy? Has your giving increased? Do they integrate with Fellowship One? So, I'm going to try to answer some of those questions in this post.
  • Between September 11 and December 31, we took in almost 1,250 donations on the kiosks and we received just over $100,000. That's $80/donation and $25,000/month.
  • Kiosk donations accounted for 4% of our overall donations in the last four months of 2009.
  • We paid around 3% in fees on those donations.
  • We have 3 machines. 2 on our Granger Campus and 1 on our Elkhart Campus.
  • 1,166 of the donations totalling $92,500 were received on the Granger Campus.
  • The most visible machine took in 792 donations for $57,800
  • The less visible machine took in 374 donations for $34,700
  • 80 of the donations and $7,300 were received on the Elkhart Campus.
  • Prior to September, we averaged 42 new donors/month to our General Fund. Between September and December we averaged 67 new givers/month to our General Fund.
  • Average monthly giving increased 3% in the last four months of 2009.
  • We believe that the kiosks are drawing new donors and adding to the amount being donated to our church.
  • The kiosk data can be uploaded to Fellowship One, but the two systems aren't directly connected. It took several months to get the process in place and there is a lot of manual effort involved, but it can be done. There is a lot of room for improvement in this area.
  • The kiosks are very easy to use. There is some effort required for first time users to set up some basic information. You can also upload donor information from F1 prior to using the kiosks so that most of your donors don't have to input any information to get started. After that, you type in your phone number, choose your fund, type in the amount you want to give, then swipe your card. It's that easy.
  • The kiosks take debit and credit card or just debit cards for you Dave Ramsey disciples.
  • I recommend good communication about why the kiosks are being used prior to making them available.
  • After making them available, continue to remind donors that they're available.
  • Experiment with placement to make sure they are placed in an optimal location for visibility and privacy. There needs to be a happy medium. If they're extremely private, they may not be very visible. If they're extremely visible, the may not be very private.

We're very happy with our giving kiosks. They've already served us well. They have been an excellent add to our giving options.

2 comments:

Anonymous said...

Of the 67 new givers you averaged per month during the end of 2009, any idea how many of those used the kiosk?

Dave Moore said...

Of the 67 new givers per month, 17 of them were through the kiosk.